Most LaCroix drinkers are women—as is the case with diet sodas—but men are discovering the brand, too. Orlando, Fla., resident and former Diet Pepsi drinker Kevin Glennon dedicates much of his fridge space to LaCroix, which he calls “soda’’ for water drinkers.
“There’s no guilt for a guy like me. I can pound five or six of these a night,’’ said the 37-year-old TV ad agency employee, an avid weightlifter and runner.
The trouble with drinking LaCroix
begins when the bubbles do cloy;
after 8 or 9 cans
you have to change plans,
and bedpans discreetly employ.
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